THE PHYSICS OF THICKER HAIR

HAIR THICKENING FIBRES BIND TO HAIR USING ELECTROSTATIC CHARGES. THE ELECTROSTATIC PHYSICS BEHIND THIS IS SURPRISINGLY SOPHISTICATED. GETTING THE RIGHT CHARGE ON THE FIBRE CREATES THAT INCREDIBLE RESULT, AND ENSURES IT LASTS ALL DAY.

THE TRIBOELECTRIC SERIES

EVERY OBJECT HAS THE POTENTIAL TO BECOME EITHER POSTIVELY OR NEGATIVELY CHARGED WHEN TOUCHED WITH ANOTHER MATERIAL. REMEMBER RUBBING A BALLOON ON HAIR OR A WOOL JUMPER AT SCHOOL? THE MATERIAL DETERMINES WHETHER A CHARGE IS POSITIVE OR NEGATIVE, AND HOW STRONG THE CHARGE IS. HOWEVER RESULTS FOR SIMILAR MATERIALS CAN BE SURPRISING, FOR EXAMPLE WOOD IS SLIGHTLY NEGATIVE, BUT CAN BE PROCESSED INTO PAPER WHICH IS POSITIVE.

THE TRUTH ABOUT HAIR CHARGE

WIKIPEDIA MAY TELL YOU THAT HUMAN HAIR IS POSITIVE, BUT IT'S NOT THAT SIMPLE. SOME AREAS OF THE HAIR ARE POSITIVE BUT OTHER AREAS ARE NEGATIVE. YOU MAY KNOW THAT THE OUTER LAYER OF HAIR IS FORMED OF TINY 'PLATES', THE EDGES OF THESE ARE NEGATIVELY CHARGED. HAIR CONDITIONERS FROM THE WORLD'S LARGEST HAIR CARE COMPANIES CONTAIN CATIONIC (NEGATIVE CHARGE-SEEKING) MOLECULES DESIGNED STICK TO THESE HAIR PLATE EDGES. SINCE THE HAIR IS BOTH POSITIVE AND NEGATIVE AT DIFFERENT AREAS, EITHER A POSITIVE OR NEGATIVE FIBRE COULD BIND TO HAIR. THE DIFFERENCE BETWEEN FIBRES SHOULD BE MEASURED IN TERMS OF CHARGE STRENGTH OR MAGNITUDE, PLUS WHETHER THEY ARE DIPOLAR OR NOT. NANOGEN RESEARCH FOCUSSES IN THOSE AREAS.

HOW NANOGEN BINDS TO HAIR

REMEMBER WE SAID YOU COULD PROCESS NEGATIVELY CHARGED WOOD INTO POSTIVELY CHARGED PAPER? PATENT PENDING COATINGS ON NANOGEN FIBRES CHANGE THE KERATIN TO CREATE A DIPOLAR CHARGE.
THIS MEANS ONE END OF THE FIBRE IS POSITIVE, AND THE OTHER END IS NEGATIVE. THEREFORE IT DOESN’T MATTER WHERE ON THE HAIR THE FIBRE FALLS, OR IF IT HAS BEEN CONDITIONED RECENTLY. NANOGEN'S DIPOLAR COATING IS UNIQUE, AND ONLY DIPOLAR FIBRES BIND PERFECTLY EVERY SINGLE TIME.

SUPERIOR "FIR-TREE" PATTERN

THERE’S ANOTHER BENEFIT TO DIPOLAR FIBRES. IF YOUR HAIR FIBRE EXACTLY MATCHES THE CHARGE OF YOUR HAIR IT COULD BIND FLAT TO THE HAIR SHAFT, NOT ADDING MUCH THICKNESS. HOWEVER IF YOU USE NANOGEN, ONE END OF THE FIBRE WILL ALWAYS REPEL, SO THE FIBRES ALL PROJECT LIKE NEEDLES ON A PINE TREE, GIVING THE MAXIMUM THICKENING EFFECT..

THE NANOGEN JAR REVEALED

THE PATENTED KINETIC™ METAL STRIP* HELPS THE JAR LOAD NANOGEN HAIR THICKENING FIBRES WITH 400% MORE ELECTROSTATIC CHARGE. MORE CHARGE MEANS STRONGER BINDING TO HAIR, SO NANOGEN FIBRES DON'T JUST FALL TO YOUR SCALP, THEY STAY SECURELY BOUND TO YOUR HAIR ALL DAY, UNTIL YOU WASH THEM OUT. NOT ONLY DO THEY BIND MORE STRONGLY, BUT TESTS SHOW THE KINETIC™ STRIP HELPS THEM BIND MORE RELIABLY TOO.

*US PATENT GRANTED, OTHER COUNTRIES PENDING

INDEPENDENTLY PROVEN 400% BETTER

NANOGEN ARE PRIMARILY A RESEARCH BIOTECH - WE INVEST 5 TIMES MORE THAN OTHERS ON RESEARCH AND DEVELOPMENT. AS SCIENTISTS, WE’RE ONLY HAPPY WITH INDEPENDENTLY PROVEN RESULTS. THAT’S WHY WE WERE DELIGHTED WHEN ELECTROSTATICS EXPERT GRAHAM HEARN CONTACTED US AND SAID HE’D TESTED NANOGEN FIBRES VS LEADING BRANDS WITHOUT OUR KNOWLEDGE, WITH INCREDIBLE RESULTS.

WHY IS KERATIN IMPORTANT?

IN ADDITION TO AVOIDING POTENTIAL ALLERGIC REACTIONS, KERATIN ALSO MATTERS BECAUSE NYLON, SILK OR COTTON LOOK AND FEEL DIFFERENT. YOUR EYES AND HANDS ARE INCREDIBLY SENSITIVE, PICKING UP MOLECULAR DIFFERENCES IN THE FIBRES. SILK FIBRES ARE FINE RIBBONS, WHEREAS COTTON FIBRES ARE BROADER CYLINDERS. KERATIN FIBRES ARE DIFFERENT TOO, THEY NATURALLY FORM SLIGHTLY OVAL CROSS-SECTIONS WITH A COATING OF FINE PLATES ON THE OUTSIDE. HAIR IS MADE FROM KERATIN, SO KERATIN FIBRES LOOK AND FEEL RIGHT. IN SHORT - ONLY HAIR ACTUALLY LOOKS LIKE HAIR.

COLOUR LOCK TECHNOLOGY

WORK UP A SWEAT AT THE GYM, GO FOR A RUN, OR OUT IN LIGHT RAIN IN PERFECT CONFIDENCE. EVEN WHEN SOAKED IN WATER, NANOGEN FIBRES WILL NOT LEAK DYE ONTO YOUR SKIN. SCALP DYES AND COLOURED SPRAYS CAN’T MATCH THIS, AND AS THE VIDEO SHOWS, NEITHER CAN SOME OTHER BRANDS OF HAIR THICKENING FIBRES. NANOGEN'S UNIQUE COLOUR LOCKING TECHNOLOGY MEANS NO-ONE WILL EVER KNOW YOU'RE WEARING THEM.

EVEN MORE HAIR DENSITY

SOME PEOPLE RECOMMEND A COLOURED BASE UNDER HAIR THICKENING FIBRES TO BOOST THE RESULT FURTHER. AQUAMATCH IS NANOGEN’S NON-PORE BLOCKING SCALP COLOUR TO CREATE EVEN THICKER LOOKING HAIR. SIMPLY APPLY AQUAMATCH DIRECTLY TO THE SCALP BEFORE FIBRES AND AFTER 10 MINUTES IT BECOMES COMPLETELY WATERPROOF - IT’LL WASH OFF WITH SHAMPOO JUST LIKE THE HAIR FIBRES.